On January 24, Guayaquil added a brilliant page to its history when over 300,000 Guayaquileños and Ecuadorians living in the city marched down 9 de Octubre Avenue demanding the government respect its institutions and defending autonomous rule for Guayaquil.

Alvaro Noboa, together with his wife Annabella, members of the PRIAN governing board and sympathizers took part in the march, bearing the flag of Guayaquil and receiving the warm applause and affection of thousands of Guayaquileños and Ecuadorians as they passed.

As the media pointed out, Guayaquileños and Ecuadorians took to the streets to condemn an authoritarian and centralist government model and to defend a model of liberty, open competition, free markets, development and social justice.
“Yes to Democracy, no to Dictatorship”, was the unanimous cry of Guayaquileños and Ecuadorians present at the march.